Legal, privacy and data rights.

These documents explain how PROOF AG LTD handles personal information, operates proof.ag and governs Proof Records, contributors, permissions and commercial services.

Proof currently operates its public website and working demo. Production Proof Records and the live evidence network have not yet launched.

PROOF AG LTD·Registered in England and Wales·Company number 17211914·ICO registration ZC145363

The record rules at a glance

Locking does not publish

Locking preserves a dated version of a Proof Record. The record remains private unless a separate permission authorises another use.

Every use has a purpose

Named access, programme use, group comparison and public publication are separate permissions. Permission for one purpose does not automatically allow another.

Publication is deliberate

A public redacted view is created only when the appropriate farm authority has expressly permitted publication. The public view remains separate from the private source record.

Records may be incomplete

Proof preserves the information that genuinely exists. Missing or unavailable information remains identified as missing. It is not invented or presented as known.

The history is not silently rewritten

Locked versions remain part of the record history. Once a record is published, corrections and later information are added through dated addenda.

Private farm records are not sold

Proof does not sell identified private farm records as a commercial dataset. Payment cannot widen a farm permission, buy a favourable conclusion, weaken the rules or suppress an inconvenient outcome.

Find the document that applies to you

01Current

Privacy notices

Website, enquiries and recruitment

How Proof handles personal information when someone visits proof.ag, submits a Contact form, emails Proof, applies for a role, sends a CV, professional profile, portfolio or application answer, or enters a partnership or pre-contract discussion.

Proof platform Applies when a platform service is used

How personal information is handled in connection with contributor and farm accounts, identity and role verification, authority records, private Proof Records, permissions and access logs, public redacted views, programmes and group evidence, integrations, support and security.

02Current

Cookie and storage notice

Explains the cookies, browser storage, scripts and similar technologies used on proof.ag: what is used, who provides it, why it is used, how long it operates, whether it is essential, and how preferences can be changed.

03Current

Website terms of use

The terms governing use of proof.ag, illustrative Proof Records, public website content, private working-demo access, acceptable use, intellectual property, citation and linking, scraping and re-identification, availability and liability, and governing law.

Every illustrative record on this site is labelled: Illustrative example. Not a live farm record.

04Applies when used

Proof Record rules

The canonical rules governing how a Proof Record moves through the system.

Draft records · locked private versions · standing farm authority · named shared access · group-use permission · public redacted views · incomplete and historic records · provenance · locking and versions · addenda · sensitive-information removal · exceptional legal removal · withdrawal of future use · record enquiries and disputes · portability and export

05Applies when accepted

Contributor and accreditation terms

The terms applying to farmers, agronomists, researchers and other authorised people or organisations that create or contribute to Proof Records. Proof Accredited Contributor status concerns identity, competence and conformance to the relevant Proof recording standard. It does not mean that Proof endorses every agronomic decision, recommendation or conclusion made by that contributor.

Eligibility · identity and role verification · standing farm authority · contributor accounts · contributor responsibilities · recording incomplete information honestly · evidence and provenance · conflicts and funding · confidentiality and security · addenda · misuse and investigation · suspension and termination · accreditation scope, renewal, restriction, suspension, withdrawal and appeal

06By written agreement

Commercial terms

The contractual framework for organisations using commercial Proof services: Proof Pro, Proof Recorded, Proof Attestations, Proof Network, Proof Intelligence, evidence programmes, organisational workspaces, APIs and integrations, implementation and support. Specific scope, fees, deliverables, service levels, confidentiality and termination terms are set out in a signed order form, programme agreement, statement of work or other written agreement.

A commercial agreement cannot: widen an underlying farm permission · buy access to private farm records outside permission · predetermine a conclusion · alter a locked method for commercial convenience · weaken privacy thresholds · suppress a valid negative, null, mixed, incomplete or inconvenient outcome · purchase Proof Accredited or Proof Recorded status · override the Proof Record Rules

07Current

Data protection complaints

Explains how someone can complain about Proof’s collection, use, disclosure, security or retention of personal information. Proof will provide a clear electronic complaint route, acknowledge a complaint within 30 days, investigate without undue delay, keep the complainant informed where appropriate, communicate the outcome, identify corrective action where required, and explain the right to raise the matter with the Information Commissioner’s Office.

Privacy requests and record enquiries

Exercise a privacy right

Use this route to request access, correction, erasure, restriction, objection or portability where the relevant right applies.

Make a privacy requestOr email ct@proof.ag · subject line Privacy request
Make a data protection complaint

Use this route to complain about how Proof has handled personal information.

Raise a Proof Record enquiry

Use this route for a proposed correction or addendum, an authority concern, sensitive information in a public view, a redaction request, a legal-removal request, an attribution or provenance concern, or suspected misuse of a Proof Record.

Security

Security and responsible disclosure

Report a suspected security vulnerability, permission failure, privacy exposure, record-integrity issue or re-identification risk.

Company details

PROOF AG LTD is a private limited company registered in England and Wales.

Company number17211914
Registered officeGrosvenor House
11 St Pauls Square
Birmingham
England
B3 1RB
ICO registrationZC145363